Buyers' Secret Sauce To Taking Advantage Of A Sellers Market

If you follow any realtor on social media, you might have seen this headline:

"Copperfield Home Sells $150k Over Asking, With 50 Offers"

I'm not gonna lie, I nearly dropped my cup of chai the morning I read that. I was one of the offers that lost in that sale, unfortunately.

But this sale is actually what sparked the idea for this post. My buyer was completely disheartened. He and his family just moved here from Saskatchewan for work and to lose out like this was a tough pill to swallow.

But it got us talking about the market and how he still has options that can make the market work for him and his family.

I'd like to share some of these thoughts with you below.

The First Time Buyer

You might have read that headline and ran for the hills. Or thought, here we go again, another Toronto or Vancouver market again. And you might be right, we could be heading that way. But you have one advantage now that a first-time buyer doesn't in those other markets.

Our market is still very polarized.

If you are a single buyer, newly married, or have one or two children, you still have a very affordable market at your fingertips that you can take advantage of and build significant wealth.

Yes, I'm talking about the apartment and townhome markets. At the time of this post, roughly 1/3 apartment condos are selling in Calgary. This might be slightly better for townhome condos. Compare this to the single-family market, which is performing at significantly high levels, there is a strong opportunity here.

The idea would be for you to purchase a home in one of these two softer markets, live and enjoy the home and your growing family for the first 3-6 years, increase your equity in the home due to the higher capacity to do so with the lower monthly costs.

Then when the market cools (which it will eventually do), you now have a property that could cash flow for you down the road and add to your income capacity for your next home. Not to mention, this is a great opportunity to remove any other debt you may have, like student loans.

I have many buyers that are aspiring first-time buyers and I've had this conversation with all of them. Renting is paying someone else's mortgage, why not take advantage and have someone pay yours?

The Retiree

Your market is here 🎉 Congratulations!

You've taken advantage of the market and sold your home. If you are that Copperfield owner, kudos to you! But the question now lies, where do you go?

If you are close to, just retired, or plan to do so in the next 3-6 years, the question you need to ask yourself is do you still need to be in a single-family?

Have the kids moved out? Have they gotten married and maybe need some help with their down payment? Or do you want to retire and travel for 6 months out of the year?

If this is you, maybe the idea of homeownership doesn't make financial sense. Maybe it's moving in with the kids while you are here, or owning a condo nearby to family to take care of grandkids. A home where all the snow removal and lawn maintenance is done, the home is finished to the nines with all the amenities you want like a pool and fitness centre.

Whatever your reasoning, you are in the perfect situation to follow the old adage, "sell high, buy low!" You can easily find a 1 or 2 bedroom home that you can use as your base for all the plans you have worked so hard to achieve all these years.

Enjoy and take advantage!

The Move-Up Buyer

You are feeling the pinch, aren't you? You might be the ones that have taken my advice for the first-time buyers who moved into a starter apartment and are now in need of more space. Maybe the family has grown, or you are at the height of your career and need a home office, or want to enjoy a more luxurious home for yourself.

I'm with you, Shazeen and I were in the same boat 5 years ago where it felt that no matter the amount of square feet we had, it was never enough for the kids (I can tell you stories about the number of toy bins we use to have!).

You are actually in a great position as well, you might not see it. Calgary is still, to this day, one of the most affordable cities to own a home. You can still find a single-family home under a median price of $600k, which cannot be said for other larger markets like Toronto, Vancouver, Montreal, etc.

So it might not seem like it, but our city is still seen as a market where value and wealth are to be obtained. That is why we are seeing much more out-of-province purchasing happening currently.

It is competitive, but if you have your ducks in a row and you have taken the time to manage your finances, spoken to a mortgage broker about your options and are ready to go, here is the advice I'd like to give you.

The price, even if it's over asking is worth it because that is what you need for your family. Your kids aren't going to stop growing. You have to find something that you can grow in with your family for the next 10 years at least.

Your home will appreciate in value, even in today's hot market. You are going to build equity over the years that will serve you if and when you need it. It will help you have the funds available for schools, universities, weddings, family issues that may arise.

Buying a home is a liability, no matter what you read. It's money out of your pocket. But renting is also a household expense. At least when you own, you know the equity will be available to you if you need it down the road. And if it appreciates like all real estate does, in 10 years that equity will make it worth it to compete now.


I hope this post has helped you understand where there are pockets in the market that you can take advantage of as well as why we are seeing so much interest in our city lately. The opportunity is there right now, I hope you are able to take advantage and be a seller the next time this upswing happens.

If you'd like to learn how I can help you find your next home, reach out by email at or follow me on Instagram at @alyjanmohamed and shoot me a DM.

One thing I provide all my buyers is access to our exclusive and coming soon pool of properties. Be sure to ask me to get added to that list.

Take care and thank you for your time as always. Stay safe and I hope we can connect soon.


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